WELCOME TO SWAN, A STUDIO WHERE IDEAS COME TO LIFE.
A team of builders that are turning concepts into successful realities. Swan is the intersection of passionate entrepreneurs and technology leaders applying expertise and real-life experience to change the world of healthcare. We take bold risks and create new innovations.
IDEAS ARE SEEDS. WE GROW THEM.
At Swan, we build companies that make a mark, push boundaries in healthcare, and scale with success.
Our model is focused on exploring and incubating ideas, building prototypes, forming new companies, and scaling interoperable, commercially impactful, and clinically valid products utilizing pragmatic AI/ML solutions and state of art technology to reimagine healthcare. Our model offers greater access to customers and resources, faster speed of execution and exit, higher IRR (internal rate of return) and reduced risk. Our five phase process gets us there faster.
OUR FOCUS.
We are focused on developing pragmatic tech and AI enabled human centric solutions that need to sit in the centroid of three stakeholders; providers, payors, patients and align with at least two if not all three. Today, AI-driven solutions remain significant challenges due to regulatory risks, antiquated technology, and the risk-averse nature of the industry.
Payors
Automation and AI for quality and process improvements that establish patient trust and increase revenue streams.
Providers
Reducing administrative tasks and communication burdens through AI/ML platforms. More time with patients, less waste.
Patients
AI/ML-enabled tools to improve member and patient experiences by increasing transparency, democratizing health data and reducing costs.
OUR PROCESS.
1 Research
This stage is continuous. The outline of problems, solutions and impacts are recognized. Identification of incubation resources realized.
2 Incubate
The detailed product framing is created. A co-founder match is made in addition to the team and launch customers being identified.
3 Prototype
Prototype development takes place. Beta customers are signed at this time.
4 Build
The first product release happens with paying, self-service customers during our build phase.
5 Scale
At this point, new companies have a dedicated team with product-lead, growth, and external funding.
IN-HOUSE EXPERTISE.
Product Development
Integrated product developers and designers iterate and create, taking ideas from concept to a prototype and onto a commercially viable product that meets customer needs.
Branding & Marketing
Our creative marketing experts evolve ideas from a product to a market viable brand. A unique brand, story, website, and marketing materials come to life, gaining market awareness and customer visibility.
Capital Strategy
Our team of market experts work together to secure funding. Collectively, we develop strategies to implement for raising capital including equity, debt, and grant funding.
HR & Talent Acquisition
Experienced human resources and talent recruitment partners create new company employee policies and processes, payroll and benefits, and recruitment strategy.
GTM & Market Penetration
Our go-to-market team discovers and helps to define the target audience. They create and implement a strategy, outlining marketing and sales strategies, aligning with key stakeholders.
Finance
Internal expertise helps all new companies manage financial planning, budgeting and risks through financial data analysis, forecasting and performance management.